Blog

welcome to my thoughts & ponderings about the world of web design.

Web Designer Toolkit

Over the years of being a web designer, I have tried and tested countless apps and products for design, productivity, and workflow – here’s what I’m running on a daily basis since I became a freelance web designer.

Communication

my mac email client of choice - spark

Email Client

I’ve tried so many email clients and never really liked one enough to stick with it longer than a few months max.

Recently I had…

6 months of being a Freelance UI Designer

Looking back 5 years, day dreaming about going freelance, I genuinely never thought I’d have the guts to do it. But here I sit. Just over 7 months (yes this post has been sitting here for a month or so) since I became a full-time freelance UI designer. Happier than I have been for a long time.

The day I made my final decision to hand in my notice to my employer, I had my doubts about a few things….

A/B testing for a better UX

What is A/B testing and how dows it help UX?

A/B testing for web design is quite simply what it says in the title – testing the design of version A (the current design) against version B (a new design or alteration). Splitting the site traffic to the separate layouts, then measuring the metrics you want to change, analyse which layout performs better and overall increases the UX.

When to test

A/B testing can be used when you feel it is required – there’s not really a right or wrong time…

Always Learning

After a busy year so far I’ve made the conscious decision to cut back on work in my free time. Not totally cut it out, but enough to give me time to concentrate on other things too. One of those things being what I’m writing about now. Learning.

Learning never exhausts the mind. – Leonardo da Vinci

I’ve always wanted to learn more about web languages. I have numerous books and PDFs on different languages from php, C, to javascript and…

Opening up to remote workers

Being a predominantly internet based industry, remote teams are becoming more and more common across the globe – but from personal experience it’s UK based agencies that seem wary of committing to having employees based anywhere else but the office.

So, what is stopping agencies from employing across the nation?

There are endless programs and apps to help the whole team keep in touch (campfire and Hipchat to name just a couple). I know there’s no communal…

5 easy ways to improve UX on your site

User Experience (UX) design is key to engaging your user, helping to fully immerse them with your site or app and ultimately your product or service you sell.  In this post, I give 5 simple ways you can improve UX on your site.

1. Don’t be un-contactable

There are plenty of websites I’ve been on in the past that simply need to include some sort of contact information, whether it’s an email address or phone number that are easy to locate.

Although forms…

Should a Designer Know How to Code?

As I roam blogs and twitter, one debate I see cropping up continually is the discussion: ‘Should designers code?’ It’s a question that pops up all the time and there are people who make a valid point for and against.

Let’s put it bluntly, you’re a designer at a top agency, you have front end guys to slice and code and the back end developers to work their magic. You don’t need to code, right?

From my personal experience, I feel…